LinkedIn™️ say that 10 million users have a services page, a 48% increase year on year. 

But the vast majority of those profiles aren't really freelancers or even service providers!

In addition, LinkedIn™️ are stating that there has been a 65% increase in service enquiries. My experience tallies with this but the enquiries are almost mostly inappropriate & irrelevant!

Services has so much potential but it's LinkedIn™️'s worst feature...poorly designed and implemented.

This is what I think they could do to improve it.

You can be great at posting content that engages an audience, you can have a highly impressive profile and you can be amazing at searching for the right contacts

...you can be a LinkedIn™️ superuser!

But none of that matters if you are not primarily focused on building strong, sustainable relationships with the right people.

More of that later, the other topics covered in this episode are;

• Have LinkedIn™️ really stopped training their AI with our content?

• A few new features and a couple of retirements!

• Is LinkedIn one of the worst social media platforms for your privacy?

• LinkedIn™️ want you to show personality without being 'personal'

• An update to Dwell time.

• Post of the week