Episode 013 - Optimisation

News

• CRM providers experience a 'freeze out' from the LinkedIn API - read more here
• Advertising partners and content partners get preferred API access - article
• Photosharing now available on iPhone app - article

Optimisation

Does it really matter? Its almost impossible to keep on top of profile optimisation but everyone should ensure that important keywords are found in the following sections;

• Headline
• Job title
• Company name (edit display name)
• Skills

Most importantly you should build a strong network so that most people that might search for you are at least a 2nd tier connection.

Tip

Find old school or college mates by searching the Alumni section

Question

What is a 'view' of an update on LinkedIn