This week I chat with John Esperian about his new book Content DNA.

Amongst other things John tells us about his CHAIR framework for getting started with content on LinkedIn or elsewhere.

The current crisis has unfortunately left many people without a job so this episode is specifically for anyone who is using LinkedIn to find a new job.

In a world of fake news and social media manipulation where influential people such as politicians and even presidents can incite violence and hatred. Is it OK to censor content on LinkedIn?

Does the new dwell time factor change the way we should produce posts?

Plus;

LinkedIn push Groups again

Ad's retargeting

Ryans first words as CEO

Tagging the right people

Post of the week x2

A question about polls

I've never been a fan of live streaming on LinkedIn but it's possible that the combination of LinkedIn Event s and live streaming could be a game changer.

This week I chat with Restream's Anya Razina about all things LinkedIn Live.

Enjoy!

LinkedIn Polls have returned after an absence of 7 years or so.

It’s great to have them back and I had high hopes that LinkedIn might have improved on the product in those 8 years…In this episode, I, with the help of Andy Foote, investigate whether they have.

Not just that but I cover LinkedIn Stories, the end of SSI  and a new feed algorithm that considers “dwell time’

What's it like to work for LinkedIn?

This week I chat with ex LinkedIn employee Jenae Kaska about her time at LinkedIn and the work she did supporting users via the @LinkedInhelp Twitter account.

Hey Mark, how are you in these crazy times? You around for a catch-up next week? I'm taking this time to talk to people in my network who I've not spoken to for a while!

This is a message I received from a connection this week and it reminded me that I'm not doing enough of this...Are you?

We all need to help each other at this time.

As we enter the 3rd week of isolation, I tackle the issue of how to post effectively when our feeds are full of Covid-19 related content.

- Do we try to post about something different or is it best to just join in with the noise?

Welcome to this weeks episode. I hope you are keeping well in these weird times we are having to cope with.

Some of you may be working from home whilst others may have been furloughed, either way, I hope this weeks episode helps to take your mind off the crisis for a while.

This week I going to let you listen to an interview I recently did with Scott Millward on his excellent Thought Bubble podcast. You may remember Scott from episode 265 where I chatted with him about how to go viral on LinkedIn.

We had a really interesting and thoroughly enjoyable chat and I thought you might like to hear it.