Informed Podcast by Mark Williams The podcast for LinkedIn™️ users (general)

"This is probably the worst move LinkedIn have made in the 15 years I've been closely following them!"

Sponsoring personal posts might seem like an innocent enough move, possibly even an exciting new feature to some but I see it very differently.

Sponsored posts will eventually lead to poor organic reach.

Poor organic reach will see LinkedIn decline to just being a job board again.

This could be the beginning of the end!

Direct download: LinkedInformed_388.mp3
Category:general -- posted at: 12:00pm UTC

In the week that everyone is talking about the new Chat GPT4, LinkedIn release a new AI tool that helps you craft the perfect profile...or does it?

That is the main topic of this weeks LinkedInformed but I'm also going to cover;

  • 3 new features
  • An update of collaborative articles
  • The LinkedIn podcast academy
  • Post of the week
Direct download: LinkedInformed_387.mp3
Category:general -- posted at: 12:00pm UTC

LinkedIn are heavily pushing collaborative articles with notifications and prompts pushing us to get involved but what exactly are they and should we be bothering with them?

That is the main topic of this weeks LInkedInformed but before I'm also going to cover;

  • LinkedIn soon turns 20!
  • Should LinkedIn position itself as the next Twitter?
  • LinkedIn tests DM's to companies
  • Post of the week
Direct download: LinkedInformed_386.mp3
Category:general -- posted at: 12:00pm UTC

Commenting frequently is a LinkedIn superpower. If you did nothing else on LinkedIn, you could still achieve success by commenting on others content.

This week, I will explain why and reveal my recommended LinkedIn engagement strategy.

Plus several new LinkedIn features.

Welcome to the 385th edition of LinkedInformed

Direct download: LinkedInformed_385.mp3
Category:general -- posted at: 12:00pm UTC

Should you Like (React) a post or comment on it❓

Which is best for you and which is best for the post creator?❓

Do you want others to Like or comment on your posts❓

In this edition of LinkedInformed I will attempt to answer these three questions, plus;

  • LinkedIn are laying off staff
  • The best times to post on LinkedIn
  • Is there a workaround to pinning a top comment on your post?
  • The evil of ChatGPT - misuse of AI is happening already on LinkedIn!
  • The best way to use the new 'Star' inbox feature
  • Post of the week
Direct download: LinkedInformed_384.mp3
Category:general -- posted at: 12:00pm UTC

Does your employer encourage you to develop your authentic voice on LinkedIn? Many organisations are starting to understand the benefits of doing so.

Direct download: LinkedInformed_383.mp3
Category:general -- posted at: 12:00pm UTC

As I continue my journey with ChatGPT, I discover why it's called a 'chat' and learn how to utilise it better in LinkedIn posts, articles and profiles.

Also, Microsoft results show modest sales growth for Linkedin but they have now reached the 900m member milestone.

Plus a couple of new features and a joyous post of the week!

Direct download: LinkedInformed_382.mp3
Category:general -- posted at: 12:00pm UTC

Producing an authentic profile on LinkedIn used to be an advantage...with the growth of ChatGPT it's becoming an essential tool to prove that you are real!

That plus;

  • 4 new features/changes to LinkedIn
  • My assessment of Tomer Cohen's recent podcast interview
  • LinkedIn search parameters are unreliable
  • Some interesting LinkedIn stats
  • Do LinkedIn really know a good profile when they see one?
  • Post of the week
Direct download: LinkedInformed_381.mp3
Category:general -- posted at: 12:02pm UTC

Happy New Year!

This week I explain my 11 key wishes for LinkedIn this year, some are design/functional changes I want LinkedIn to make, and others are related to how the community behaves and use the platform.

PLUS - Post of the year 2022

and of course, the first post of the week for 2023

Direct download: LinkedInformed_380.mp3
Category:general -- posted at: 12:00pm UTC

This week I look back at my disastrous predictions for LinkedIn in 2022 and what actually did happen by highlighting my 10 favourite new features of the year.

Direct download: LinkedInformed_379.mp3
Category:general -- posted at: 12:00pm UTC