Informed Podcast by Mark Williams The podcast for LinkedIn™️ users (general)

Big news this week...The LinkedIn Corporation are attacking me and I need some creative ideas from you to be able to move forward.

More of that later, also included in this episode I talk about;

  • Uplift Live conference - I can offer you a discount.

  • Profile custom buttons are really good but are they too effective?

  • Verification issues and privacy concerns

  • New Events features

  • New features for collaborative articles

  • More skills (that most of us don't need)

  • New 'Daily' feature in LinkedIn™️ learning

  • Public profiles get a revamp and there are winners and losers!

  • Post of the week

Direct download: LinkedInformed_420.mp3
Category:general -- posted at: 12:00pm UTC

Welcome to the first edition of interesting People, a new type of show for the LinkedInformed podcast.

We often come across people on LinkedIn™️ who look interesting and produce content we find valuable...so we follow or connect and over time we feel as though we get to know them better.

But do we REALLY know them?

interesting People interviews are designed reveal more about the background, personal lives and characteristics of some of our favourite people on LinkedIn™️.

For this first episode, I sat down and had a good old heart to heart chat with Ashley Leeds.

Ashley always comes across as energetic and very positive...but is he always like this?

We discuss the traumatic events that influenced his childhood, why he quit his promising career as a Chef, how he met his wife Debbie, his kids, his many career and job moves and how he ended up being the 15-minute LinkedIn™️ guy!

I absolutely loved finding out more about Ashley and I'm sure you will too

Direct download: LinkedInformed_419.mp3
Category:general -- posted at: 12:00pm UTC

Every year I dust off my LinkedIn™️ crystal ball and look at what changes I think we will see on the platform over the coming year...every year I get it spectacularly wrong! I like to think I'm ahead of LinkedIn Corp' with my thinking because often my predictions eventually come to fruition a few years later! Either way, it's always fun to do and gets us thinking about what we want from LinkedIn™️ (in truth I produced a wishlist rather than a list of predictions, this year is a bit of a mix)

So here are my predictions and wishes for this year...

Direct download: LinkedInformed_418.mp3
Category:general -- posted at: 12:00pm UTC

In this episode, I talk through the following topics;

  • LinkedIn™️ ran a Christmas poll

  • INteresting profiles 2024

  • Issues with post drafts and article analytics

  • Spot a pod

  • New WVYP filters - are they useful?

  • The new 'create an image' feature for Articles using Microsoft designer

  • 50+ factors that can impact the performance of your posts

  • Post of the week

Direct download: LinkedInformed_417.mp3
Category:general -- posted at: 12:00pm UTC

When your company page content consistently fails to engage an audience what can you do to make your brand more visible?

That plus;

  • Profile verification finally comes to Europe

  • Skill assessments

  • A new feature on profiles

  • A new content newsletter from LinkedIn™️ - is it any good?

  • How to report spam

  • Post of the week

Direct download: LinkedInformed_416.mp3
Category:general -- posted at: 12:00pm UTC

Last week I shared a message I received from Sandra Long (AKA East coast 🇺🇸Sandra) about collaborative articles where she shared that she finds them very useful asked me to have another look at them...so I did!

I will share the results of my findings later but first, here's what else I cover in this weeks episode...

  • Feedback on company page competitors

  • A new profile feature

  • A couple of improvements to Newsletters

  • Why the out of office reply feature needs updating.

  • Post of the week

Direct download: LinkedInformed_415A.mp3
Category:general -- posted at: 12:00pm UTC

I'm back from the trip of a lifetime!

And I got married as well!

This week I catch up on what has been happening on LinkedIn™️ while I've been away;

  • Collaborative articles improve but become more like Q&A's rather than articles
  • LinkedIn™️ break links with X (Twitter) accounts
  • Several changes to company pages
  • Profile videos are going to disappear
  • Profile custom badges surpass creator website links
  • 1 billion users...but less than 40% are active!
  • Profile verification expands to Brazil and Australia
  • More images allowed in image posts
  • @mention (tagging) gets worse!
  • The customized invitation debacle returns

All that plus the lowdown on my amazing trip.

Direct download: LinkedInformed_414.mp3
Category:general -- posted at: 12:00pm UTC

Why do men approach women on LinkedIn when they would never act that way in real life?
Why do people send a sales pitch DM immediately after connecting?
People seem to act in strange ways with a keyboard, often very differently to the way they would in person.
In this episode of LinkedInformed I had the pleasure of chatting with Jacob Elton about this fascinating topic

Direct download: LinkedInformed_jacob_18th_Nov23.mp3
Category:general -- posted at: 12:01pm UTC

Part two of my chat with Karen Tisdell about LinkedIn™️ profiles.
In this final part we discuss...
🔶 Experience section
🔶 Recommendations
🔶 Skills
🔶 Background image
🔶 Pronouns and there misuse
🔶 Name pronunciation

Thanks again to Karen for helping out with not just the recording but also helping me put together this summary of the podcast.

Direct download: Karen_part_2.mp3
Category:general -- posted at: 12:02pm UTC

Profiles are the bedrock on which everything else you do on LinkedIn™️ is built.
So why do we sometimes take them for granted ❓
Perhaps it's time to take a closer look at your profile?
This week I chat with Karen Tisdell, who is a professional profile writer about what makes a great LinkedIn™️ profile.
We don't agree on everything but I think you will find this discussion valuable.

Direct download: Karen_part_1.mp3
Category:general -- posted at: 12:02pm UTC