Sat, 20 May 2017
Welcome to episode 162, well I’m still standing!
I’m approaching the end of my second week standing and my legs and feet finally seem to be adjusting! I definitely feel a lot fitter and have more energy so I’m going to stick with it.
So this week I want to return too the subject of LinkedIn Articles (formerly known as published posts) because I sense that many people are holding back and the main reason for that is that they don’t know what to write about.
It seems as though some people are subversively misusing this type of post to generate leads!
It’s an interesting point, I have asked for referrals and it can be very effective but I have never thought of going back to say I had sorted it.
I was helping a client this week who was reluctant to write articles on LinkedIn. My advice is that;
When pressed she admitted that the main thing blocking her was thinking of what she could write about. I think this is a pretty common problem so I have produced a 12 step approach to generating ideas for great LinkedIn articles.
New Video recording and sharing Chrome extension.
Thanks to Darrel Griffin for highlighting this one. It’s free and works really well.
This week we have a voicemail question from Greg;
Firstly I have never tried it but I am sure you can have a Sales Navigator account as well as Recruiter Lite account. It would be cheaper than going for the full blown Recruiter account but probably unnecessary.
Let’s first exam why LinkedIn believe you need to upgrade to Recruiter. Below is a table explaining the difference and I have highlighted the advantages that are relevant to you
You could make an argument for the extra filters but I’m not convinced. Therefore it comes down to InMails. Do you really need 150 a month?
The question on whether Sales Navigator is the right option for you is probably answered in this post I wrote;
Sales Navigator Vs Recruiter Lite